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When the Gmail promotions tab was introduced, email marketers feared it would be the end of the world due to… READ MORE
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Most email marketers have encountered this graph at some point in their career: It’s a report from Litmus, showing the… READ MORE
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When you first start A/B testing, the feeling is phenomenal – almost every test brings improvements, and those improvements are… READ MORE
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You’ve got your email marketing platform and are regularly sending campaigns. But occasionally, you find yourself needing a feature that… READ MORE
"People ask me what I do in the winter when there's no baseball. I'll tell you what I do. I stare out the window and wait for spring."
~ Rogers Hornsby