How to randomize push notification copy with Liquid and A/B testing
PushTutorialCodingTools
Users ignore repetitive notifications. Here's the randomization approach that kept our meditation reminders fresh using existing platform features.
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Tools
Explore my latest thoughts, ideas, and insights
How to create weather-triggered push notifications
PushTutorialCodingTools
Send a push notification when it's about to rain in your user's city. It's easier than you think—just 10 lines of code and a free weather API.
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Liquid vs. Jinja vs. Handlebars – Which personalization language is best?
CodingToolsTutorial
Not all personalization languages are created equal. I analyzed 15 platforms to find out which ones can actually do what.
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Free tools every email marketer should try
EmailToolsTutorial
Promised you more free tools, here they are. Eight more ways to improve your email marketing without spending a cent.
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7 free tools that make email marketing easier
EmailToolsTutorial
I've collected some really good free tools over years of doing email marketing on a budget. Here are some of my favorites.
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